InstaBIZ by ICICI Bank - India’s first digital platform dedicated to MSMEs
India’s first digital platform dedicated to MSMEs A staggering 95% of the total Industrial Units in India are classified as Micro, Small and Medium Enterprises (MSMEs or Micro and SMEs). India has over 42.50 million MSMEs , registered and unregistered, which employ over 80 million people (close to 7% of the total population and around 40% of the total workforce ). MSMEs in India contribute almost 50% to India’s manufacturing output and around 40% of the country’s total exports. 31.70% of the MSMEs manufacture close to 6,000 different products, while 68.20% are engaged in delivering various services. Yet, this segment has remained largely untouched by the technology advancements in banking. Sensing an opportunity here, ICICI Bank, one of India’s leading banks, invested its resources and money into research and development for digitalisation of business transactions in order to make life easier for MSMEs and self-employed customers. A few days ago, ICICI Bank la...