India’s first digital platform dedicated to MSMEs  A staggering 95% of the total Industrial Units in India are classified as Micro, Small and Medium Enterprises (MSMEs or Micro and SMEs). India has over 42.50 million MSMEs , registered and unregistered, which employ over 80 million people (close to 7% of the total population and around 40% of the total workforce ). MSMEs in India contribute almost 50% to India’s manufacturing output and around 40% of the country’s total exports. 31.70% of the MSMEs manufacture close to 6,000 different products, while 68.20% are engaged in delivering various services. Yet, this segment has remained largely untouched by the technology advancements in banking.  Sensing an opportunity here, ICICI Bank, one of India’s leading banks, invested its resources and money into research and development for digitalisation of business transactions in order to make life easier for MSMEs and self-employed customers. A few days ago, ICICI Bank launched ‘

A story about reinvention and innovation, by a master story teller! Mr. Rajnish Kumar, Chairman — SBI, launched the book in the presence of other esteemed guests If there is one organisation in India whose rise is in sync with the rise of India as a nation, it is HDFC Bank. In many ways, HDFC Bank is the true representation of the real India — Young, aspirational, world beater, trendsetter and in-sync with all the latest technological advancements. Hence, it is a no-brainer that HDFC Bank would make the ideal case study for any writer who wishes to chronicle the journey, the founding principles, the practices and the untold stories of the Indian Banking Sector after Liberalisation, Privatisation and Globalisation. Tamal Bandyopadhyay’s keen eye for detail, deep knowledge of the Banking industry and an unparalleled storytelling ability made him the ideal choice to astutely chronicle the journey of HDFC Bank from ‘Dawn to Digital’, 7 years after the release of his first book